“Security Glitch”
Direct Response Mailing

Here is an overview of the pieces that were created for this Direct Mailing.

Spread View Inside the letter

Here is an inside look into the letter. Page 2 and 3 as a spread view.

Important to mention, highlighting text, check marks and arrows add variety and direct the readers eyes through the letter.

The Reply aka Order form

To the left is the front page of the reply. This is the order form. It gives the reader 3 different package choices and highlights all of the benefits each package includes and ultimately how to order.

On the right, you can see the back page of the reply. It shows a detailed overview of all the benefits.